2021 Focus SAM² announced

[featherplucker]

New details and pictures here: Focus Bikes - FOCUS SAM² Bosch

Personally, I think it looks great, though a bit concerned about the weight. Not sure if that's too much or whether it will be ok.

Spec seems right down the middle which is great. Also appreciate the geo, like the 65 degree head angle rather than the numbers commencal etc are pushing now.

 

[TheBikePilot]

Was lucky enough to get a brief ride on it yesterday. The only place you significantly notice the weight is when you are lifting it. Handling is sharp and responsive. We couldn't work out where the extra weight came from, must be in the frame.

It comes alive when it gets rowdy. Really confidence-inspiring.

Rob's review will be coming shortly, but it's an absolute banger...

 

[FSEngineer]

Now that looks seriously interesting

 

[Rob Rides EMTB]

closer look here

2021 Focus Sam2 First Look - A LONG reach LONG travel ebike!

 

[GMLS]

They keep coming out with this all this great kit we can't actually get hold off.I gave up waiting for a delivery date from the 3 or 4 Focus dealers I've contacted on a Jam2 and went for a Cube.

 

[Rob Rides EMTB]

They keep coming out with this all this great kit we can't actually get hold off.I gave up waiting for a delivery date from the 3 or 4 Focus dealers I've contacted on a Jam2 and went for a Cube.

It’s not the brands. It’s the dealers not ordering in time. Dealers are given a heads up and all the details way before release date.

for example, the Sam2 - if a dealer had ordered already, the bikes are shipping now and there will be a thousand or so whisking their way to dealers now.

if a dealer hasn’t yet ordered, they will be back of the queue.

There is limited capacity to produce and build bikes and production lines are maxed out, as you can imagine.

so it’s not always the brands, it’s the dealers often not ordering in advance.

 

[GMLS]

Thanks for the heads up.All very frustrating from a consumers viewpoint though

 

[R120]

@Rob Rides EMTB Can you try it in mullet set up as part of the test?

 

[Rob Rides EMTB]

@Rob Rides EMTB Can you try it in mullet set up as part of the test?

Yes. Definitely.

 

[Wilkofire]

Awesome that's what I want to see! Just ordered one and prob going to set it up as mullet straight off

 

[TheBikePilot]

Think it will really suit it, especially with the coil, will handle on rails I’m sure!!

 

[R120]

Awesome that's what I want to see! Just ordered one and prob going to set it up as mullet straight off

Where did you order it from?

 

[Wilkofire]

Where did you order it from?

Ordered from my mates shop but no idea on delivery. Asking about on here seeing if anyone has any idea??? Bikes seeom hard to get to be honest. Was in shop for ages looking at other bikes for incase it was a long wait and most where coming early to mid next year !

 

[featherplucker]

I've asked around a few focus retailers in Australia. Seems like a limited shipment of medium and large are getting in around mid to late November. One or two retailers are being a bit slack too and charging $500 above RRP/MSRP.

I'm keeping my eye on the 6.8 model, it's running at $8999 AUD. There's no way myself, or most battlers, could afford the $10500 for the 6.9.

 

[mastakilla]

Can I get one of these in the US? Do they have dealers in canada who can ship me one?

 

[featherplucker]

Can I get one of these in the US? Do they have dealers in canada who can ship me one?

With the US exchange rate, you should buy a model from Australia and just have it shipped over.

 

[TheBikePilot]

FOCUS haven’t got any dealers in the US sadly..

 

[melmark]

Does anyone in the US have a Focus? If so how did you get it?

 

[FSEngineer]

Most important question for me is... are they planning to offer it in any less awful colours? I really can't get on board with this current prosthetic limb shade of "racing beige" which seems to be in fashion this year.

 

[Adam]

This has definitely made it onto my short list. Loved the previous Sam² when I test rode one at a Rutland's demo day and was tempted to buy, but the internal battery and me not having electricity where it would be being stored killed the chances of it.

Think I would easily rather run it in mullet mode. I'm not sure which of the 2 specs I prefer at the moment. Not the lightest of riders so would be a little concerned about getting the right spring rate on the coil shock.

 

[Gibalmc]

Very few UK shops have pre-ordered judging by the replies I got from my Email carpet bombing of nearly every dealer listed on focus website. I dropped a deposit on a medium with Rutland yesterday with delivery by December. They were the only shop I contacted who replied saying they had pre-ordered.

 

[GMLS]

I also had a poor response to my carpet bombing and discovered a lot of the dealers in the SE were either no longer in existence or for other reasons longer selling the brand. Not a great customer experience and contributed to me going elsewhere. Shame as I'd prefer to support a smaller brand.

 

[Gibalmc]

I also had a poor response to my carpet bombing and discovered a lot of the dealers in the SE were either no longer in existence or for other reasons longer selling the brand. Not a great customer experience and contributed to me going elsewhere. Shame as I'd prefer to support a smaller brand.

I wanted to support my local dealer but I can’t wait till May next year. Judging by the rumours flying round there will be new Specialized, Santa Cruz, YT, vitus, etcetc all out before then so the decision making would just get harder. I was sure I’d buy the meta power. I have waited on it since May & without the shimano carry on I would have but the focus ticks all the boxes for me including being coil compatible & optimised to run both mullet & 29er which I didn’t think I’d find. It also saved me over £500 over the meta which will get me that new 27.5” rear wheel & a bit towards upgrading the coil to a dhx2

 

[FSEngineer]

Focus have confirmed they'll only be offering the Sam2 in hearing aid beige for 2021 ? never mind, the search continues...

 

[Rob Rides EMTB]

Can confirm the bike in mullet setup is f’kin awesome.

 

[Stray cat]

Can confirm the bike in mullet setup is f’kin awesome.

View attachment 40362

Better than regular 29er? I am pretty interested on this bike,but doubting between this or Jam. Is it a lot of bike as all rounder?
Cheers

 

[melmark]

That has to be one of the barfiest colors I've seen. I wonder how much to paint a bike? Mullet sounds like a good option, I like that about the Focus. Also for some reason Focus have the most godawful looking welds

 

[Gibalmc]

Can confirm the bike in mullet setup is f’kin awesome.

View attachment 40362

Nice. I’ve put a deposit on one and would be interested in how you set the mullet. I saw a pinkbike review which gave geometry charts for mullet in the high setting & mullet in the low setting. Did you try both mullet flipchip settings?

 

[RustyMTB]

Love the look of that. There's a decent promo vid & another behind the scenes with Olly Wilkins & Ben Deakin on Youtube. Up on Olly Wilkin's channel.

 

[R120]

I like the colour, which is something it thought I would never say, but having seen a couple of the bikes with similar pain jobs in the flesh recently its growing on me.

You could powder coat it any colour for about 50quid, plus cost of dismantling and putting back bike together if you dont know how to.