The most reliable motor brand (in Norway)

A poll was posted on a big Norwegian emtb facebook group. There are limitations to facebook surveys, but the guy posting it found a nice solution. People got to vote on the brand they own and if they ever had the motor replaced under warranty. The facebook group and poll are mainly about factory built emtbs, not DIY ebikes. I'll get back to any weaknesses with such a poll at the end of this article. First let's focus on the results.




One in four motors have been replaced!​

Data for 817 motors was collected in this poll. Out of these, 201 motors have been replaced under warranty. That sounds like a lot, but I will offer an explaination later in the article.

Results for market share and motors swapped under warranty.


There is just too little data for the 5 motors with the least votes, so I'm ignoring them. But you might disagree, feel free to interpret the data as you wish. I declare Yamaha and Bafang the winners. Sure, some of the Bafang motors could be used in DIY builds which makes it more difficult getting a new one under warranty. But factory brands such as Forestal and Elife (Norwegian) are represented here. Yamaha and Bafang offer spare parts so their motors can more easily be repaired. This means the error rate could be higher than indicated here. The motors might have been repaired rather than swapped.

The battle of the big three​

Bosch, Shimano and Brose are by far the three biggest motor brands in this poll. Bosch accounts for over 40% of the motors while Shimano accounts for 30%. Bosch has the lowest error rate of 22% while Shimano is closer to 28%. And then there's another bump up to almost 32% for Brose, which mainly consists of Specialized bikes.

The Bosch Performance CX gen4
The Shimano EP801 appeared on bikes for the 2024 season and it very likely isn't dominating the Shimano data.
Regarding Specialized, even though there is little data for the Mahle motor, it's likely much more reliable than the Brose.

One could argue a few percent below or above the average isn't significant. But it's 5% separating Shimano and Bosch, and there are about 600 data points for these two brands. I think that's pretty robust and a good indication that Bosch motors have been more reliable.

But this doesn't mean you'll get a more robust motor if you buy a Bosch-powered bike over one with Shimano in 2025. Both Bosch and Shimano have released new motors lately. My impression is Bosch struggled the most with the CX gen2 while Shimano struggled with the E7000 and the EP800 version of the EP8. These motors are gone now, but they likely make a considerable impact on this poll. Due to limitations in the poll, people weren't asked which specific model they own.

There are probably a few 2016/2017 Yamahas represented in this survey.
The original Shimano EP8 (EP800) is presumably well represented in the survey..

My comments on the data​

The data is very likely dominated by older and discontinued models. Still, I think the data for the top 5 brands is of some interest. The remaining 5 brands have received very few votes, and I can't draw any conclusions based upon that. Also, we get an impression of market share, which is nice.

It's worth considering that ebikes have 5 years of warranty in Norway. That will inflate the error ratio. If the same question had been asked in a country with 2 years of warranty. The ratio of warranty swapped motors would very likely be lower. Sure, a 5-year warranty is a blessing. But it can also be a curse. No one will have a 3rd party servicing their motor as that will void the warranty. And after 5 years have passed, the motor might very well be too worn and damaged to be serviceable.

The Giant motors have been registered as Yamaha.
About author
knut7
Main editor at emtbforums.com and owner of emtb.no.
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Comments

What about when you are out of warranty? If nothing else it is incredibly wasteful for emtbs and their parts to be considered essentially a disposable. The industry needs to do better. Would be nice if the EU came through with something to encourage (force rather) manufactures to do better. Looks like Norway has the right idea with 5 year warranties.
I live in Norway and seldom keep products longer than 5 years.
Actually it's not 5 years warranty but 5 years complaint under the Consumer Purchase Act that is not the same as warranty just better 😁
 
From a personal point of view I understand that mechanical/electrical items and devices can fail at any time even when maintained and treated correctly. The disappointing thing which really annoys me with ebikes is the fact that in most cases we can't get spares for or repair the motors.
We can't even buy off the shelf replacements at bike shops. This can't be right. I should be able to buy parts and attempt a home repair or call at my LBS and pick up a new or refurbed motor and have my expensive bike back in action the same day
Agree mostly. You can for somethings, it just cost several hundred percent more then it cost to make said items. Unless you do the Ali route.
 
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